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SPP(Seoul Promotion Plan) 2017

2017 SPP Business Period, Venue, Supervision, Participation, Programs
Business Period July 4 (Tue) ~ 7 (Fri), 2017
※ 2017. 7. 7.(Fri), With Seoul traveling program
Venue Millennium Seoul Hilton, Korea
Supervision SBA(Seoul Business Agency)
Participation Domestic and foreign contents production, broadcasting, publishing, distribution, and new media business operators. a total of 328 companies.
Programs Business meeting(1:1 Biz Matching), Pitching(Animation project competition/ Webtoon Award), Conference(global advisory panel), Ignite(production announcement), Partners’ Day(Animation/Webtoon investment IR)

SPP 2017 Schedule

4th(Tuesday) 5th(Wednesday) 6th(Thursday) 7th(Friday)
Grand Ballroom Junior Ballroom Atrium Seasons Grand Ballroom Junior Ballroom Atrium Seasons Grand Ballroom Junior Ballroom Atrium External Calendar
morning Biz matching
(10:00~ 12:00)
Webtoon awards
(10:00~ 13:00)
animation competition
(09:30~ 12:30)
Business launge Biz matching
(10:00~ 12:00)
Conference 3) COMICA and 3 companies animation competition
(09:30~ 12:30)
business launge Biz matching
(10:00~ 12:00)
Conference 8) Lucasfilm Conference 9) Union, Daegyo and 5 investment companies Seoul traveling
signing ceremony
(Dalgona)
afternoon Biz matching
(13:30~ 18:00)
Conference 1) MBC
2) Youtube
Ignite
2)picto studio
Screening 1) webtoon awards
2) animation competition
Biz matching
(13:00~ 13:30)
Conference 4)WeWorks
5)Huayi brothers
6) SKB
Conference 7) SPOTLIGHT - Global advisory pannel animation competition screening Biz matching
(13:00~ 18:00)
Patners’ day investment IR
(animation/webtoon))
-
Ignite 1) Mostapes signing ceremony
(animation)
evening - - Welcome dinner
(18:00~ 19:00)
- - - - - Awards
(18:00~ 19:00)
- - -

Promotion programs

Promotion programs Business matching, Pitching, Conference, Investment IR, Ignite
Business matching Pitching Conference Investment IR Ignite
participated 26 countries, 328 companies select 6 pieces of animation and web toon hold 9th’ conference (SPOTLIGHT and so on) select 4 pieces of animation and web toon participated 2 companies (Picto studio and so on)
A global strategic advisory functions, and promotion.
  • · Supplying core manpower (overseas professional media channel company and so on)
  • · Sharing strategic assignment through communication channel
  • · suggestion Seoul's direction of develope as global cultural contents
SPP 2017 로고
First introduction of online biz matching system
  • · decrease in mis matching through prehension of advance information.
  • · increase in tangible results as mutual matching preference
  • · sending live event information through matching system

Promotion Result

Promotion Result
2016 2017
Participating countries 22 countries 26 countries (18%)
participating companies 292 companies 328 companies (12%)